Emotional textures and formats!
In the context of cosmetics, the emotional aspects of wellbeing are becoming increasingly important:
“putting a stronger emphasis on how we feel, rather than how we look”.
Innovation doesn’t always mean new technology, rather it can also be simply the joy of experiencing a product.
For example, there are trendy formulas that
- change their nature when applied to the skin
- or which combine multiple functions.
Innovative textures with exciting haptics – by IMPAG LAB
In FEELING BEAUTY, our IMPAG LAB presents innovative textures with exciting haptics:
- Silky Sensation: a rethinking of W/O emulsions – provides rich care followed by a silky soft touch
- Hydrating Essence: a face water as a spray – naturally free from PEG and completely transparent
- Oil-to-Milk: cleanses the skin in the form of a micellar oil gel that emulsifies in contact with water
- Soft-touch Sorbet: this butter melts on the skin – leaving behind a silky, powdery feel
For further questions and sample requests, do not hesitate to contact us by e-mail or by telephone at +41 43 499 25 00.
